Franchise Anonymous 43+44: B2B cost-cutting consultancy or chiropractic/rehab clinic?

Happy Sunday, folks. 

As a franchise consultant, I hear pitches from hundreds of different franchise concepts every year. 

I’m taking the most interesting ones, and telling you: 

• What sets them apart

• One potential weakness

• Who the ideal buyer is

My promise: you’ll learn something about franchising every time. 

Today’s mystery franchises: a B2B cost-cutting consultancy and a chiropractic rehab clinic.

The business: B2B cost-cutting consultancy

Most “consulting” franchises sell generic advice with vague deliverables. This one is hyper-focused: it helps midsize companies lower expenses by optimizing vendor contracts and pricing—and only gets paid if it saves the client money.

What they do differently

• No savings, no fee. That’s the pitch to clients. ERA only makes money when it finds actual savings, which makes sales conversations easier and closes more deals—especially with risk-averse CFOs.

• Zero overhead. No inventory. No office lease. No staff unless you choose to scale. It’s about as lean a business model as you can get, which makes it appealing for corporate veterans looking for independence.

• Global brand with local control. You get access to a deep bench of experts and benchmark data from 60+ countries. But you still own the relationship and control your book of business.

• 🚩Potential weakness: You’ll need C-suite access. This model lives and dies on your ability to get meetings with decision-makers. If you don’t have the confidence or network to land those conversations, it’s a grind.

The takeaway:

Great for former executives, procurement pros, or senior operators who want to consult without building a firm from scratch. It’s not sexy, but it’s smart—and profitable if you can navigate boardrooms and build trust quickly.

Interested? Let’s talk cost consulting.

The business: Chiropractic + rehab

Most chiropractic franchises focus on fast adjustments and cash-only clinics. This one takes a more clinical, rehab-focused approach—layering in insurance billing, supplemental services, and a deeper plan of care.

What they do differently

• Multi-modal treatment plan. It’s not just “crack and go.” They combine chiropractic with rehab, laser therapy, decompression, and branded wellness programs. That means more revenue per patient—and higher patient satisfaction.

• Insurance billing included. Most chiropractic franchises avoid insurance like the plague. This one embraces it—accepting personal injury and workers’ comp cases, which opens up an entirely different (and lucrative) patient base.

• Built for semi-absentee ownership. The typical clinic starts with just two employees and can run with a strong team in place. If you’re willing to lead the business and hire well, you don’t need to be the doctor.

• 🚩Potential weakness: High startup costs. Buildout and equipment push the investment into the $400K–$600K range. If you’re expecting a light-touch service business you can launch for cheap, this isn’t it.

The takeaway:

This model is for someone who wants a healthcare-adjacent business with strong systems, insurance upside, and recurring patient volume. Ideal if you’re process-driven, comfortable hiring licensed pros, and want to build something lasting without holding the stethoscope yourself.

Interested? Let’s talk chiropractic care.

If these aren’t doing it for you, I work with hundreds of other brands. Get in touch and we can find something that scratches the itch.

Thanks for reading!

Connor

Ready for the next step? Here are 3 ways I can help you: