How to know if you're ready to buy a franchise

Most people start searching too early. Don’t start too late.

How to do franchise due diligence

Most people read the FDD wrong. Here's what matters.

Closing the deal: Discovery Day & beyond

Discovery day isn't a sales pitch. Here’s what it actually is.

What’s the point of a franchise consultant?

In which I justify my existence.

Are franchises worth the fees you pay?

My answer might surprise you.

How much does a good franchise actually cost?

How to look deeper than the sticker price.

Franchising FAQ: Should I buy one unit or multiple?

Even for first-timers, multiple units has a ton of advantages.

Can I buy a franchise as a side hustle?

Good and bad ways to de-risk your investment.

How to fund a franchise (and not go broke)

Here's how most buyers actually pay for it.

Franchise FAQ: How much is brand recognition worth?

There’s a downside you’re probably underestimating.

What if I can't find a franchise I love?

My counterintuitive advice for anyone getting into franchising.

How to read an FDD

The 10 most important things to look at.

5 franchises to avoid like the plague

Don't be a sucker.

Franchise Anonymous: Holiday lighting installs & men’s hormone clinics

Franchise Anonymous: Bathroom remodeling & tech-forward wellness

Franchise Anonymous: hi-tech kitchen remodels & hi-end Pilates

Franchise Anonymous: Tanning beds & property damage

Franchise Anonymous 51+52: executive coaching or kitchen remodeling?

Franchise Anonymous 49+50: Mobile flooring sales or tech-enabled home care?

Franchise Anonymous 47+48: Full-serve home care or pre-sale home prep?

Franchise Anonymous 45+46: Premium milkshakes or kids sports enrichment?

Franchise Anonymous 43+44: B2B cost-cutting consultancy or chiropractic/rehab clinic?

Franchise Anonymous 41+42: health at home, or high-tech fitness?

Franchise Anonymous 39+40: Full-service disaster restoration... or grill cleaning?

Franchise Anonymous 37+38: Custom drawer retrofits, swim lessons in rented pools

Franchise Anonymous 35+36: Small-group personal training, salon suites for rent

Franchise Anonymous 33+34: Senior care matchmaking, pavement line striping

Franchise Anonymous 31+32: Disaster cabinet restoration, mobile aircraft detailing

Franchise Anonymous 29+30: Commercial kitchens & window film

The hidden downsides of "big name" franchises

Franchise FAQ: How much is brand recognition worth?

How can I tell if a franchisor actually cares about my success?

Aren’t most wellness concepts just fads?

10-unit vs 10,000-unit franchises: which to buy?

The $6 billion franchise mistake you need to avoid

The key trait to success in senior care franchises

Closing the deal: Discovery Day & beyond

How to do franchise due diligence

How to know if you're ready to buy a franchise

3 huge lessons from Subway’s downfall

The highest ROI in franchising (with a catch)

How to fund a franchise (and not go broke)

Franchising FAQ: Should I buy one unit or multiple?

W2 vs Franchise: are you ready?

What if I can't find a franchise I love?